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Partnering with SME companies throughout East Anglia, Michelle Denny Recruitment is a recruitment agency which specialises in personalised recruitment consultancy services in Norfolk and Suffolk to help you discover that elusive new member of staff at a budget that suits you.

With different campaign options to meet your requirements and innovative marketing strategies to captivate worthy candidates, we'll present you with a refreshing, no-fuss approach to recruitment. Whether you need a comprehensive recruitment drive with full support, or a simple campaign to find you candidates to review in-house, we'll work with you as an extension of your team, to understand your business and the people within it. 

THIS WAY TO HIRE

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We'll introduce you to companies with job opportunities across Norfolk, Suffolk and beyond that share your values and understand your career aspirations so you can feel confident in your job search. With guidance, support, constructive feedback and consistent communication as standard throughout our approach, Michelle Denny Recruitment Consultancy looks beyond your CV to discover what makes you, you!

With a clear direction, straightforward application process and ongoing recommendations, we’ll provide you with the ultimate match-making service to help you find the right job, in the right company, with the right team. Learn more, view our current vacancies and upload your CV to register for upcoming roles too.

Recruitment for SME Owners - When Hiring Feels Personal (and Why That’s Not a Bad Thing)

  • Michelle Denny
  • Jan 22
  • 2 min read

If you run a small or medium-sized business, recruitment rarely feels like a straightforward decision.


It isn’t just a process to follow or a box to tick. It’s a decision that affects your team, your time and, often, your own workload. When headcount is lean and everyone plays a key role, bringing someone new in can feel surprisingly personal.


That’s normal - and it’s something many SME owners are feeling more acutely right now.


For many business owners, recruitment for SME owners isn’t about volume hiring - it’s about getting one decision right at the right time.


Business owner working at a desk, considering recruitment decisions for a small team

Why recruitment for SME owners feels heavier at the moment


Recruitment isn’t happening in isolation. It sits alongside tighter margins, rising expectations and teams that have already been stretched to keep things moving.

When you work closely with your team, a new hire isn’t just about technical capability. It’s about trust, reliability and how that person will fit into the day-to-day reality of the business.


The wrong decision doesn’t just cost money - it costs time, energy and focus.

That’s often why hiring decisions slow down, even when the need is obvious.


Personal doesn’t mean uncommercial


There’s a view that recruitment shouldn’t feel personal - that good business decisions are purely rational. In reality, the strongest hires often come from owners who know their business inside out and care about protecting what they’ve built.


Feeling invested doesn’t weaken decision-making. It sharpens it.


The challenge is knowing when you’re being thoughtful, and when hesitation is quietly creeping in.


Where things tend to stall


Recruitment often pauses not because the role isn’t needed, but because:

  • The brief hasn’t been fully nailed down

  • The “right person” is clear in your head but hard to articulate

  • There’s concern about getting it wrong and having to deal with the fallout

  • Day-to-day pressures push decisions down the list


This is a common challenge in small business recruitment, particularly where teams are lean and decisions have a direct day-to-day impact.


A steadier way forward for SME owners


When recruitment feels personal, the answer usually isn’t to rush - it’s to pause briefly in the right places.


That might mean:

  • Being clear about what success in the role actually looks like

  • Agreeing what’s essential and what’s genuinely flexible

  • Having straightforward conversations early, rather than hoping things fall into place

  • Treating recruitment as a leadership decision, not an admin task


Done properly, this approach builds confidence rather than pressure.


Final thought


If recruitment feels personal at the moment, it’s often a sign that you care about your business and your people. That’s no bad thing.


That’s why recruitment for SME owners often needs a more structured, supportive approach than larger organisations require. The key is having the right structure and support around the decision, so it doesn’t sit on your shoulders alone or get pushed back indefinitely.


If hiring feels heavier than it used to, it doesn’t mean you’re doing it wrong - it usually means the decision matters.


If you’re thinking about a hire but haven’t quite found the right moment to move, a clear conversation can often unlock things faster than you expect.


MDR supports SME owners across Norfolk and Suffolk to make recruitment feel more straightforward, structured and human.

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