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Partnering with SME companies throughout East Anglia, Michelle Denny Recruitment is a recruitment agency which specialises in personalised recruitment consultancy services in Norfolk and Suffolk to help you discover that elusive new member of staff at a budget that suits you.

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With different campaign options to meet your requirements and innovative marketing strategies to captivate worthy candidates, we'll present you with a refreshing, no-fuss approach to recruitment. Whether you need a comprehensive recruitment drive with full support, or a simple campaign to find you candidates to review in-house, we'll work with you as an extension of your team, to understand your business and the people within it. 

Clients

THIS WAY TO HIRE

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We'll introduce you to companies with job opportunities across Norfolk, Suffolk and beyond that share your values and understand your career aspirations so you can feel confident in your job search. With guidance, support, constructive feedback and consistent communication as standard throughout our approach, Michelle Denny Recruitment Consultancy looks beyond your CV to discover what makes you, you!

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With a clear direction, straightforward application process and ongoing recommendations, we’ll provide you with the ultimate match-making service to help you find the right job, in the right company, with the right team. Learn more, view our current vacancies and upload your CV to register for upcoming roles too.

Candidates

THIS WAY TO A NEW JOB

Stop Applying, Start Targeting: A Smarter Way to Job Hunt

  • Michelle Denny
  • Nov 5
  • 2 min read

Spraying applications across every job board can feel productive. It isn’t. The market is noisier, hiring teams are leaner and generic applications get skimmed in seconds.


The good news – a targeted approach almost always wins. Here’s how to switch from volume to value.


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Get clear on your aim


Before you apply for anything else, write two short lists:


  • Role focus: the two or three job titles that actually fit your skills.

  • Value statement: what you bring that saves time, saves money or improves quality.


If your value statement is vague, your applications will be too. Make it concrete – numbers, outcomes, examples.


Build a shortlist, not a wish list


Choose 10 to 15 organisations you’d genuinely like to work with. Include a mix of local Norfolk and Suffolk employers and a few that offer hybrid options. Follow their pages, set alerts, and read what they talk about. You’ll tailor better when you understand their language and priorities.


Tailor like you mean it


For each target role:

  • Mirror the employer’s wording where it truthfully matches your experience.

  • Swap duties for impact – what changed because you were there.

  • Put the most relevant proof at the top. If the ad highlights stakeholder management, lead with your strongest stakeholder story.


Make LinkedIn pull its weight


A good headline makes you discoverable. Try a simple formula:


Job Title or Target Title | Key Skills | Outcome you drive

Example: Customer Service Team Lead | Process improvement, coaching | Raising CSAT and reducing wait times


Add two or three recent achievements as short posts – it shows momentum.


Network with purpose


You don’t need 500 cold messages. You need a handful of helpful conversations.


  • Reconnect with people you’ve actually worked with.

  • Comment thoughtfully on posts from your shortlist companies.

  • Ask a specific question or share a relevant insight – not “got any jobs?”


Use your recruiter properly


A good recruiter won’t push you toward the wrong role. Share your shortlist, your non-negotiables and where you’re flexible. Agree a simple plan – which roles they’ll approach, how you’ll prepare, how often you’ll check in.


Follow up without being a nuisance


Polite, timely updates keep you on the radar:

  • After you apply – a short note to the hiring manager or recruiter.

  • After interview – thank you, plus one line reinforcing your fit.

  • If you’re waiting – a brief check-in at the timeframe you were given.


Keep your energy topped up


Targeting takes a little more effort up front and much less wasted time later. Protect your momentum: set weekly goals, track applications, and celebrate the small wins.


The takeaway

Quality beats quantity. If you focus on where you fit best – and show it clearly – you’ll hear “yes” more often. Stop mass applying. Start targeting.


Need a sense-check on your targeting? We’re happy to help candidates across Norfolk and Suffolk refine their approach and put their best foot forward.

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